Our Be University campaign focuses on the art of being YOU. Celebrating individuality is what makes a university community so unique, and that includes hearing your voice. Fashion and self-expression go hand in hand, and we think that's something to celebrate. We broke down what #BeU means to us at team CDR, and now we want you share your story with us. Follow us on twitter @CDRelief and tell us how you interpret 'Be You' by using our hashtag #BeU. The art of being you is worth celebrating.